Magre: Where Style, Passion, and Confidence Come Together

News Sep 18 2024
Magre: Where Style, Passion, and Confidence Come Together

"Fashion is about something that comes from within you." – Ralph Lauren.

At the Magre, we live up to this sentiment. Fashion is not only the garments – it's an extension of the self,  passion, or even confidence. We, as a women’s clothing brand aim to provide affordable styles along with the extreme luxury that every woman wears to narrate her tale and feel completely feminine. With deep emotions of understanding women, every garment we create is not just for fashion but also for the heart and soul of the person wearing it.

The changes in frames of the Indian Fashion Forever: A New Story

The past decade has witnessed remarkable changes within the Indian fashion market, from the growth of online buying, to evolved target markets. Trend consumerism is now at an all-time low. It isn’t only about wearing the latest fashions; instead, it’s about wearing it rightly, radiating confidence and looking good while at it. However, despite such developments, we noticed a gap in the industry - stylish fashion that quickly addresses the various forms of an Indian woman but at an affordable price point.

Understanding and catering to seagull capitalism: Increasing coverage of the market has not satisfied Indian women with lots of throwaways or overpriced apparel for Womenswear.

Vesting in what deficit: Our strategy is to target fashions that are cosmopolitan and affordable to the women of India.

Our Purpose: Magre is here to connect the aspiration and the accessibility gap, and help any woman achieve self-expression and self-confidence through fashion.



Why We Do What We Do


At Magre, we recognise that a fashion brand needs to be more than just fashionable: it should convey emotion and resonate with the women who wear our garments. We connected with the Lover archetype which is characterized by passion, sensuality, and beauty. Our collections are meant to make every woman look, feel, and be more courageous than she believes herself to be.

The modern woman has always been our central focus - what she cares about, and what she looks for in her clothes. Thus, we consider all women to be different individuals with different measurements, styles and dreams, creating chic and practical designs to fit everybody. The concept of fit, attractive quality and comfort is not unfamiliar to us: simply wrap a well-designed garment around and it will style itself.

 

Bridging the Gap Between Aspiration and Affordability

We do not believe that fashion should be maintained as a luxury but rather as a basic right and freedom of every woman. She does not have to compromise on the beauty aspect since she has to dress herself up. This is the reason why Magre comes in the equation; at the core value of our brand is affordability. There is no way great fashion can be such an alien concept as long as our collections - drawing ideas from fashion fads and classics – are in the ranks of any average everyday woman. Whether for a formal event or an informal outing, the clothes that we offer are designed to make you look stylish without the hassle of getting dressed.

However, Magre is fashion from another angle, and from another point of view – fashion and emotions or fashion and relations. Each piece is created with a certain idea and a certain goal: women appreciate, women value, women feel and women are worthy and can wear.

Crafting Fashion with Heart

We believe fashion is more than just fabric and trends—it’s a reflection of strength, individuality, and confidence. We celebrate the beauty of diversity, understanding that no two women are the same, and that’s what makes fashion so powerful.

We are proud of the community we’ve built, a place where women can come together, share their stories, and feel celebrated.

 

Comfort & Minimalism

Who says you can’t have both comfort and style? At Magre, we understand your need for versatile fashion that works from AM to PM. Our thoughtfully designed pieces blend functionality with modern style. 

For example, causual shirts come with smart details like anti-gap buttons for a seamless fit, while our dresses with high quality fabrics that provide just the right coverage. Our trousers, loved by many, offer extra stretch with adjustable waist and length options, ensuring a perfect fit. Our promise? Styles that take you effortlessly from day to night.

  

Beyond Fashion: A Commitment to Women’s Upliftment

Our commitment to women goes beyond just providing stylish clothing. We are dedicated to uplifting and empowering women through fashion. Our designs are created to inspire confidence, helping women feel strong and capable in every aspect of their lives. 

We understand that fashion is a tool for self-expression and self-discovery. That’s why Magre strives to be every Indian woman’s trusted partner on her journey of empowerment. Our vision is to offer fashion that is not only beautiful but also warm and inviting, blending quality with style and ensuring that every woman feels seen and valued.

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